Omnichannel Business Analyst

Immediate need for a talented Omnichannel Business Analyst.  This is a 12+ months contract opportunity with long-term potential and is located in U.S(Remote). Please review the job description below and contact me ASAP if you are interested.
 
Job ID: 25-78016
 
Pay Range: $50 - $56/hour.  Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).
 
Key Responsibilities:  

• Omnichannel/Merchandizing Analyst (70%)
• Digital product analytics.
• Define, track, and report on key digital KPIs (ATC, CVR, Shop to CVR, AOV, abandonment, etc.) for both app and web.
• Build and maintain automated dashboards to monitor product funnels, customer path to purchase, feature engagement, and merchandizing placements.
• Conduct funnel and cohort analyses to uncover drop-off points and recommend tech improvements to the team.
• Digital customer behavioural analytics.
• Segmentation of users to identify high-impact audiences or audiences with specific propensities to products.
• Map end-to-end customer journeys across touchpoints to understand contextually how products differ based on the customer journey.
• Create insights on how merchandizing strategies affect BAU and quantify behavioural changes of those strategies and initiatives.
• Omnichannel Experimentation / Testing.
• Based on data, provide experimentation suggestions and strategies that would meaningfully improve merchandizing performance on digital.
• Create reporting and readouts of launched experiments.
• Assist in PVT (production validation testing) on net new features/initiatives that roll out to ensure no bugs or issues exist.

Key Requirements and Technology Experience:  

• Key skills; OmniChannel , Testing, Ecommerce, Digital
• Ecomm campaign analytics support (30%)
• Own A/B testing analytics performance readouts, which includes creating automated dashboards and decks for internal teams and stakeholders.
• Own LTO digital analytics performance and create analytics readouts to support the marketing calendar.
• Maintenance and quality assurance of existing dashboards.

 

Our client is a leading Restaurant Industry, and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.

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